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I didn’t think they’d ever make AI video creation free, but here we go.

You can try to generate videos with Sora through Bing app.

Check the tutorial below to see how.

Btw here’s how you can access ChatGPT in Gmail👇️ 

📰 Important News

• 📊 TikTok introduces new AI tools like Insight Spotlight and Content Suite, enabling brands to target ads more effectively and optimize content.

• 🤖 Meta plans to allow brands to fully automate ad creation and targeting using AI by the end of 2026.

• 🧠 EY launches a new unit, EY Studio+, to compete with firms like Accenture and Deloitte in the marketing services sector.

• 🧑‍💻 AI influencers such as Imma and Aitana are securing collaborations with major brands, transforming the approach to influencer marketing.

• 🔍 Hootsuite emphasizes that in 2025, Answer Engine Optimization (AEO) becomes crucial for brands aiming to be visible in AI-generated responses from tools like ChatGPT and Perplexity (if you want to be found through AEO, SeoMode can help you achieve this).

• 📹 Instagram is testing an in-app teleprompter feature within its Edits video editing app.

• 📈 ChatGPT experienced a 13% increase in monthly traffic in April 2025, surpassing many top websites.

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Sora Is Now 100% Free (Access It Now)

You can now create AI videos with Sora for FREE for the first time ever!

It works on iOS/Android and is coming to web soon.

Here’s a tutorial:

1. Get the Bing App

Download the official Microsoft Bing app from the Play Store or App Store.

Open the app and tap the bottom-right tab.

Select "Video Creator" from the mini-app options (see image for reference).

2. Create Your Video

Enter a description of the video you’d like to generate in the prompt field.

Then just wait a few seconds for the result.

3. Video ready

Tap the video to view it in full screen.

Tap the three dots in the bottom-right corner to download or share it via email, social media, and more.

4. Note

Videos are currently 5 seconds long and formatted in 9:16.

A 16:9 option is coming soon along with a web app support.

PS: Free tools for several AI marketing tasks👇️

All the best,

René, your AI creator