For its first CTV campaign, Jennifer Aniston’s DTC haircare brand LolaVie had a few non-negotiables. The campaign had to be simple. It had to demonstrate measurable impact. And it had to be full-funnel.

LolaVie used Roku Ads Manager to test and optimize creatives — reaching millions of potential customers at all stages of their purchase journeys. Roku Ads Manager helped the brand convey LolaVie’s playful voice while helping drive omnichannel sales across both ecommerce and retail touchpoints.

The campaign included an Action Ad overlay that let viewers shop directly from their TVs by clicking OK on their Roku remote. This guided them to the website to buy LolaVie products.

Discover how Roku Ads Manager helped LolaVie drive big sales and customer growth with self-serve TV ads.

The DTC beauty category is crowded. To break through, Jennifer Anniston’s brand LolaVie, worked with Roku Ads Manager to easily set up, test, and optimize CTV ad creatives. The campaign helped drive a big lift in sales and customer growth, helping LolaVie break through in the crowded beauty category.

Learn more.

Hey!

You've been asking me which AI video tutorials are actually working right now.

Three reels completely crushed it this month.

And the best part? You can recreate every single one of them.

I'm giving you the links to the reels, the full written tutorials, and the exact prompts I used.

Everything you need to make content just like this.

But first, check out this week's news 👇

🤖 Meta testing new shopping feature within Meta AI that provides product recommendation carousels within shopping-related queries similar to Google and OpenAI.

🚫 Melbourne marketing agency publicly drops ChatGPT citing OpenAI's military partnerships and persistent AI hallucinations as reasons for switching to competitors.

🔍 Adobe research shows 48% of Americans now use TikTok as a search engine skipping Google for product reviews how-to guides and recommendations.

💻 Apple officially launches MacBook Neo the company's first budget laptop at $599 featuring A19 chip MagSafe and colorful design targeting students and Chromebook market.

💰 X launches paid partnership labels for sponsored content bringing transparency tags to brand deals like Instagram and other platforms already have.

🛰️ Starlink and Deutsche Telekom announce partnership to launch satellite mobile service across Europe bringing direct-to-cell connectivity without special phones.

PS: Discover more AI news in our AI news aggregator.

These three tutorials went absolutely crazy.

If you missed them, here's what they're about and how you can recreate them yourself👇

Ever taken a photo that looked great… until you zoomed in?

With this trick, you can turn any low-quality image into sharp 8K quality in seconds.

👉Learn how to make it

This tutorial walks you through the exact Nano Banana Pro prompt that enhances your image while preserving all original details.

Want to jump on the viral Tokyo Drift trend?

Swap any character into that iconic scene and make it look completely photorealistic.

👉Read the full walkthrough

Learn both simple and advanced methods using Nano Banana Pro for character swaps and Kling 3.0 Omni to bring it to life in video form.

Ever wished you could film your subject in multiple locations?

Now you can create cinematic videos where your character moves through completely different environments—all with AI.

👉Follow these steps

This tutorial shows you how to use Nano Banana 2 to generate different backgrounds and Kling Motion Control to blend them into one smooth multi-scene video. Perfect for storytelling.

Now it’s your turn!

Pick one of these tutorials and try it 🙌

BONUS👇

All the best,

René